Cindy Trice
Cervical cancer survivor, Cervivor Ambassador, speaker and co-founder of KickIt Recovery Wear
Cindy Trice, DVM, brings firsthand patient experience to her work as a survivor advocate, entrepreneur and co-founder of KickIt Recovery Wear. After a cervical cancer diagnosis in 2004, she underwent chemotherapy, radiation and repeated hospital stays. Those experiences shaped a lasting commitment to comfort, dignity and making the patient’s voice heard.
From survivor to advocate
A Cervivor Ambassador and 2023 Cervivor School graduate, Cindy shares her story to support people affected by cervical cancer and help bring lived experience into conversations about care. Her advocacy reflects the importance of community, emotional support and being seen as a person throughout treatment and survivorship.
Cindy’s speaking and community work includes a keynote at the 2024 Survive & Thrive Conference, emcee roles listed by the Texas Oncology Foundation in 2025 and 2026 alongside Cervivor founder Tamika Felder, and moderating the Resilient Readers Book Club, presented by the Foundation and KickIt Recovery Wear.
The patient experience behind KickIt
During treatment, a friend gave Cindy pajamas that helped her feel more comfortable and more like herself. But they lacked the access needed for medical care. That gap helped inspire KickIt Recovery Wear: clothing designed to support comfort, coverage and practical access for patients and caregivers. Her experience and the company’s origins are documented in Hypepotamus’s founder feature and Emory Business’s coverage of the KickIt team.
As co-founder and chief innovation officer, Cindy helps translate patient experiences into thoughtful clothing details for hospital stays, treatment days and recovery at home. Her perspective also draws on caregiving for elderly parents, an experience she discusses in her CanvasRebel interview.
Professional background and writing
Cindy is a veterinarian and UC Davis veterinary school alumna. She serves on the Board of Directors of the North American Veterinary Community (NAVC). She also founded Relief Rover, a veterinary professional community acquired by Hound in 2023.
On KickIt Corner, Cindy shares a survivor’s perspective on hospital clothing, treatment-day comfort, recovery essentials and supporting someone through cancer. Her writing connects lived experience and patient advocacy with the everyday details that help people feel comfortable, covered and more like themselves.
Her published work includes “Finding Your Inspiration” in the Texas Oncology Foundation’s Winter 2025 newsletter, where she shares how her cancer experience helped inspire KickIt and her patient advocacy.
Selected interviews and coverage
- ABC7 Suncoast: Cindy’s recovery clothing story — October 2025.
- The She Leads Podcast: From Cancer Survivor to Recovery Wear Co-Founder — April 2026.
- WomELLE’s Female Founders: turning a cancer experience into a business that helps women — September 2026. Listen on Spotify.
- Kathy Washburn: The Silver Lining of Pain and Suffering with Cindy Trice.
- The Greatest Profession: Turns Things Upside Down — a conversation about Cindy’s veterinary career and entrepreneurship.
- The Brand Whisperers: Veterinarian Cindy Trice Launches KickIt Pajamas — an early founder interview, published in 2021.
- The Daily Tribune News: Cartersville-based KickIt Pajamas provides armor to fight cancer — March 2024, featuring the team and Cindy’s inspiration for KickIt.
Read Cindy’s survivor story on Cervivor, connect with her on LinkedIn, or read the story behind KickIt Recovery Wear.